Brands With Moxie Academy/The Value of Values—Why Identifying Your Brand Values Matters

  • $29.95

The Value of Values—Why Identifying Your Brand Values Matters

  • Course
  • 2 Lessons

Unlock the secret to building a loyal customer base and an inspired team. This course and the exercises in the work book, take you deep into why your core values are the beating heart of your operations and the bedrock of a successful and valuable brand. By the end of the course, you'll have created or refreshed your values and a roll out plan to embed them in the DNA of your organisation.

Text section

What's in it for you?

A quality and Insightful Walk Through the values landscape

Learn how clearly defined brand values act as a powerful beacon that attracts people to your light, simplifies decision-making (both personal and professional), and forms the blueprint for a strong company culture. Discover the proven methods for crafting compelling values, how to avoid insincere "virtue signalling" , and why 64% of consumers cite shared values as the primary reason they form a relationship with a brand. Get the tools to embed your values into your company's DNA and ensure your team is working toward a consistent, authentic brand experience.

Contents

The Value of Values Workbook.docx
Short Course — The Value of Values_FF.mp4

Text section

Key Learning Points & Outcomes

Upon completing this course, You will understand the foundational importance of values in:

  • Building a strong, cohesive culture.

  • Driving loyalty and recognition.

  • Enabling values-based strategic decision-making.

  • Fostering a sense of belonging and purpose.

  • Attracting and retain top talent.

  • Differentiating your brand and build trust.

Outcomes

  1. Craft compelling values by following our tried and tested process.

  2. Create a plan to embed values into your company's DNA.

  3. Capture the way social media influencers succeed by building an authentic personal brand with clear values.

Make your values One of your Most Valuable Assets

see you in class!