The process of defining a vision can be frustrating—the desire to craft the "perfect" vision can lead to endless deliberation and avoidance. Equally, crafting a strong vision often requires making tough choices and prioritising long-term success, which can be daunting and lead to a desire to keep options open or just not bother. What you will gain from this course includes:
Understand why having an inspiring vision maters and the value it will bring to your brand and business.
Know what makes a great vision and how to avoid fluff, weasel words and ambiguity.
Decide whether a BHAG (big hairy audacious goal) might be a better option for your type of organisaiton.
Exercises to help you craft or fine tune your vision to be your pole star guiding you to your goals.
By the end of this course you will have:
Set the success criteria for your vision.
Created a check list for strong, clear statement.
Crafted an inspiring vision that will uplift and inspire your team and customers.